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Open all hours – Google’s Live chat for businesses

 

Google are constantly coming up with new ideas and their latest could, they say, help out small local businesses in a big way.

As reported by Techcrunch, a leading technology website focussing on information technology companies, Google is testing live chat with businesses from search results. In their article by Darrell Etherington they say  “Google is testing out a service that incorporates live chat with businesses right into search results, via a new link that shows whether a business is currently available, and immediately launches a chat via Google Hangouts (on either desktop or mobile) if they are”. Continue reading…

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Facebook Policy – enough to have you round for dinner?

 

Facebook released another new policy on Friday 31 January.

It’s a huge document and probably not one most of us want to read  but….the one thing we think you should know is that Facebook now has the right to track what you are doing over the internet, allowing them to understand your habits better to target users with advertisements and generate more money (it always comes back to the Money thing).

The new policy states: “We receive information about you from companies that are owned or operated by Facebook, in accordance with their terms and policies”. Continue reading…

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What is Semantic Search?

 

Great news that everyone wants to hear. Google is making SEO harder. Because it was just too easy with it always changing anyway. Management Today (MT), have predicted in their ’10 Things we think will happen in 2015’ that Google ‘search is going semantic’ on us (not romantic, even though it’s almost valentine’s day).

What does this mean? MT says “So, instead of typing ‘MT subscription’, you’ll be able to ask: ‘Where can I get an MT subscription?’. You could even say please”. Google’s main aim has always been to give the searcher the best possible experience. That’s why semantic search will become more relevant to help achieve this. Continue reading…

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Be careful with what you are Tweeting

 

Rumours circulating recently have proven true,  Bloomberg announced on 5 February 2015 that “Twitter has struck a deal with Google to make its 140-character updates more searchable online” the statement was confirmed by Twitter’s CEO Dick Costolo.

For Google, it will mean information from Tweets will ‘start to be visible in Google’s search results as soon as they’re posted.’

For Twitter, it brings opportunity. Their so called ‘Logged-out users’ will  be converted and sign up for Twitter accounts. And of course they can make more money from advertisement sales. Ah there it is, money. Who doesn’t want to make more money? Continue reading…

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